描述
Shrink Sleeve Label
We specialize in producing custom Labels, Shrink Sleeves, and Single-Serve Pouches directly from our factory in China, helping your products look professional and stand out in competitive markets. Packaging is more than just protection—it’s your brand’s first impression. Our advanced printing technologies, specialty materials, and custom finishes ensure every detail reflects quality.
Whether you’re in Food & Beverage, Nutraceuticals, Cosmetics, or other industries, our expert team offers end-to-end service—from concept and material selection to production and international shipping. With low minimum order quantities, flexible customization, and fast turnaround, we support growing brands and large-scale businesses alike.
How to Get Custom Shrink Sleeve Labels – What You Should Know
Shrink sleeve labels are widely favored in the packaging industry, especially for food and beverages. But what exactly are they, how do you obtain them, and what makes them so popular?
In this guide, we’ll explore everything related to shrink sleeves, including their advantages, how they’re different from traditional labels, the types available, how to get them, and more.
📘 What Are Shrink Sleeves?
Shrink sleeves are a distinct form of flexible packaging, similar in application to standard labels—they wrap around the exterior of a product’s container.
However, they differ in material and method: shrink sleeves are constructed from heat-shrinkable films like PETG or PVC. These sleeves are placed over the product (partially or entirely) and then subjected to heat, causing them to shrink and conform tightly to the container. This technique results in 360-degree coverage for design and branding.
| Traditional Label | Shrink Sleeve |
|---|---|
| Applies with adhesive | Shrinks using heat |
| Partial coverage | Full 360° coverage |
| Limited surface conformity | Fits complex shapes |
🖨 How Are Shrink Sleeves Printed?
Unlike standard labels where ink is printed on the outer surface, shrink sleeves are reverse-printed on the inside. This reverse layering means the top graphic is printed first, and the base layer last. Printing inside ensures high durability and strong water resistance.
Application involves slipping the sleeve onto the product—either manually or via automated equipment—before it moves through a heat tunnel that uses steam or radiant heat to tighten the film around the product.
🔍 Shrink Sleeves vs. Traditional Labels
| Aspect | Shrink Sleeves | Traditional Labels |
| Material | Heat-reactive film | Paper, vinyl, etc. |
| Adhesion | Heat-conformed | Pressure-sensitive adhesive |
| Coverage | Full container | Front/back only |
| Shape adaptability | Excellent, fits irregular shapes | Limited |
| Durability | Resistant to water, tampering, abrasion | Varies by material |
Shrink sleeves provide not only complete coverage but also more design space. Their adaptability to uniquely shaped containers gives brands more creative freedom. Traditional labels, by contrast, are limited in both surface area and curvature compatibility.
Moreover, shrink sleeves offer superior protection in harsh environments and can serve as tamper-evidence solutions. However, they may involve higher initial setup costs and require dedicated machinery for consistent application—either through in-house tools or by working with a co-packer.
🔄 Types of Shrink Sleeves
| Type | Description |
| Full-body Sleeves | Cover the entire product surface; popular for bottles and cans |
| Neck Bands | Wrap around the bottle’s neck; common for personal care products |
| Tamper-evident Bands | Seal top or bottom to show if opened |
| Multi-pack Sleeves | Bind multiple units (e.g., cans) for bundled sale |
🛠 Ordering Process for Shrink Sleeves
If your business can work with or invest in a shrink sleeve heat tunnel—or if you’re collaborating with a co-packer—this label solution could be perfect for you.
Here’s how the ordering process works:
- Submit Measurements
Provide the product container’s dimensions. We’ll quote based on:- Widest point circumference
- Narrowest point circumference
- Total height (include cap if relevant)
- Send Container Samples
We’ll scan and manually measure your samples for precision. A test sample sleeve will be produced. - Material Verification
We confirm the best material for your specific application and finalize pricing. Then, we create physical grid sleeves for you to test. - Approve Grids
Make necessary adjustments or approve the sample sizing. - Production
Once approved, we’ll begin manufacturing your shrink sleeves based on your exact requirements.
🥂 Industry Expertise: Wine, Spirits & Beer Packaging
Since 2007, we’ve supported the Wine, Spirit, and Beer industries with premium packaging solutions. With a deep understanding of each sector’s specific regulatory and branding challenges, our experienced team ensures your product packaging is not only compliant but visually compelling.
| Category | Description |
|---|---|
| Industry Focus | Serving wine, spirits, and craft beer brands with tailored packaging since 2011. |
| Expertise | In-depth knowledge of design, compliance, and branding for alcohol packaging. |
| Premium Enhancements | • Embossed details • Hot stamping / metallic foil • Matte & gloss contrast finishes • Textured surface effects |
| Customization Options | • Unique die-cut label shapes • Shrink sleeve compatibility for full-body designs |
| Security Features | • Anti-counterfeit options • Track & trace serialization • Microprinting • Variable data printing (batch, lot, QR, etc.) |
| Support & Service | Consultation from concept to final production, ensuring every element aligns with your brand story. |
🍯 Specialty Food Packaging Solutions
Our packaging solutions for specialty food products combine function and premium branding. Whether it’s for freshness, convenience, or visual appeal, our team provides expert guidance to bring your ideas to life.
| Category | Description |
|---|---|
| Packaging Variety | • Single-serve flexible pouches • Multi-layered and 2-ply label structures • Labels with reverse-side (back) printing |
| Advanced Materials | • Freezer-safe and low-temperature resistant substrates • Multiple film and paper combinations tailored to food requirements |
| Premium Decoration | • Embossing for texture and dimension • Hot foil stamping for high-end branding |
| Functional Add-ons | • Barcode generation for retail & logistics • Variable data printing (e.g. batch codes, expiration dates, QR codes) |
| Security & Compliance | • Track-and-trace capability for regulated foods • Anti-tamper features and serialized identifiers |
| Expert Support | Work with our experienced team to design, test, and deliver packaging that protects your product and reinforces your brand. |
💄 Packaging Solutions for Health, Beauty & Cosmetics
From skincare serums to travel-size sachets, we offer specialized packaging options that withstand moisture, oils, and environmental factors — all while enhancing your product’s shelf appeal.
| Category | Description |
|---|---|
| Material Engineering | • Water- and oil-repellent label stocks • Cosmetic-grade materials tailored for sensitive product formulas |
| Premium Coatings | • Custom varnishes and protective laminates • Designed for durability and visual elegance |
| Label Innovation | • Dual-layer (2-ply) designs for more content • Reverse-side (back) printed labels for added branding or compliance |
| Flexible Formats | • Single-serve pouches for trial or travel use |
| Decorative Finishing | • Hot stamping for metallic effects • Embossing for tactile brand elements |
| Smart Packaging Features | • Barcode generation for inventory and retail • Designed for long-term adhesion and presentation consistency |
| Expert Guidance | Collaborate with our team to customize packaging that protects your product and reinforces your beauty brand’s identity. |
🧴 Labels & Packaging for Vitamins & Supplements
With over a decade of experience in the nutritional product sector, we offer labeling and flexible packaging solutions designed to meet regulatory standards and enhance consumer trust. Whether you’re packaging capsules, powders, or liquid doses, we support your product from start to shelf.
| Category | Features & Capabilities |
|---|---|
| Advanced Materials | • Premium substrates including metallic BOPP • Writable and printable varnishes for batch or dosage info |
| Security Options | • Anti-counterfeit support with track & trace technology • Serialized printing and micro text for product authenticity |
| Labeling Formats | • Dual-layer (2-ply) labels for regulatory info and branding • Reverse-side printed labels for space-saving design |
| Smart Printing | • Variable data support including lot numbers, expiration dates, and personalization • Barcode generation for supply chain efficiency |
| Flexible Packaging | • Single-serve pouch options for powder, gel, or liquid formats • Shrink sleeves for 360° design coverage and tamper protection |
| Industry Insight | Our team works closely with supplement brands to ensure your packaging not only complies with local labeling laws, but also builds credibility and shelf impact. |
Labels and Shrink Packaging Solutions
As a direct-label and shrink sleeve manufacturer based in China, we offer end-to-end packaging solutions designed to elevate your brand across diverse industries. From food and beverage to health supplements, cosmetics, and specialty products, our labels and shrink sleeves combine functionality with visual impact.
✅ What We Offer
We specialize in custom pressure-sensitive labels, shrink sleeves, and single-serve flexible pouches, all tailored to your exact product requirements. Whether you need small-batch runs or high-volume production, our advanced facilities and experienced team ensure fast, reliable, and consistent results.
🏷️ Pressure-Sensitive Labels
Durable and versatile, our pressure-sensitive labels can be printed on a wide range of materials including paper, BOPP, synthetic film, and specialty textures. Ideal for bottles, jars, pouches, boxes, and more.
- Options include waterproof, oil-resistant, freezer-grade, and tamper-evident materials
- Supports CMYK and spot color printing, foil stamping, embossing, and lamination
- Variable data and barcode integration available
- 2-ply and back-printed label structures for multifunctional use
🔄 Shrink Sleeves
For full-surface branding and tamper-proof protection, our shrink sleeves offer 360° design coverage and conform perfectly to irregular container shapes.
- Compatible with plastic, glass, and metal containers
- High-definition flexographic and gravure printing
- Matte, gloss, or tactile finishes available
- Excellent shrinkability and color retention even under heat
- Ideal for beverages, health supplements, cosmetics, and household products
🧪 Industry Applications
| Industry | Labeling & Shrink Applications |
|---|---|
| Food & Beverage | Ingredient & nutrition labeling, tamper-evident seals, shrink sleeves for drinks and sauces |
| Health & Supplements | Track & trace labels, single-dose pouch packaging, shrink sleeves for pill bottles |
| Cosmetics & Beauty | Oil-resistant labels, shrink wraps for tubes and bottles, decorative textures & finishes |
| Specialty Products | Embossing, foil stamping, die-cut labels, flexible solutions for artisanal and premium packaging |
Why Work With Us
- Direct factory pricing with no middlemen
- Low MOQ to support startups and small brands
- Fully customizable sizes, shapes, and finishes
- Export-ready service with support for U.S., EU, and global compliance
- On-time delivery backed by advanced automation and strict QC
Whether you’re launching a new product or refreshing your packaging design, our labeling and shrink sleeve services help you make a lasting impression on the shelf.
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